Thursday, January 6, 2011
Ralph Lauren digital flagship 4-D light show, London
Honestly, though I love Ralph Lauren designs and I think no one does better "Luxe safari / Resort " better than them , I never imagined they would suddenly become a marketing force to be reckoned with.
In fact when it comes to Brand revival and Marketing I was so fascinated with Burberry's remarkable success, that I never noticed Ralph Lauren's moves.
But like they say, ' The truth will out...' and it has ! Must keep an eye on them and see what cool stuff they come up with next .
Isn't it great that when Fashion Brands finally embrace "Digital" , they do it with enough style to put other categories to shame !?
Disclaimer- The writer does not claim any rights to the images and videos you see on this blog, unless mentioned otherwise. The pictures and videos etc used in the blog, have been collected using the internet and have been either modified or used "as is" on this Non-Commercial blog.